My heart is so heavy right now.
I can't just write a marketing tips + tricks blog post and pretend like nothings going on in the world.
Between COVID-19 and police brutality...people are dying or they're jobless.
People are desperate and they've been pushed too far for too long.
If someone destroyed what I've built over the past few years in my business...I'd be devastated.
But I can't even imagine the pain someone must be going through to do that.
I've been through trauma in my life but I'm not going to pretend that I've been through anything even close to what some people in this country have to go through on a daily basis.
I see the oppression that many people have faced their entire life simply for the color of their skin.
But I'm not going to pretend that I understand how you feel or could ever understand it.
But I'm going to try.
I want to amplify your side of the story.
What do you want white people to know? What do you wish we would do? What do...
On social media, hashtags are one of the best ways to reach more people that are your ideal clients or customers. It's free, and with a little research, you can target your perfect customer. Let's dive into everything you need to know to make the most out of this feature.
A hashtag is a pound sign (#) followed by a word. For example "#puppies" or "#AzaleeMaslow". Hashtags are used on social platforms to help users find the content they're looking for. They can also be used to enter into contents ran by brands.
Hashtags are going to help you reach more people that are interested in your content. Ideally, if someone is interested in your content, they'll be interested in your products or services as well.
Yes! If no one looked at hashtags, social platforms wouldn't continue to use them.
No! Besides...you shouldn't be...
You’re busy, I’m busy, we’re all busy...so how are you supposed to show up every day on social media for yourself (personal brand) or for your brand?
Blogging, social media, emails, sales pages...it’s all a lot of work. And TIME-CONSUMING! So how can you get it all done? You don’t want it to take all your time...you have a business to run. Here are my top 5 tips to consistently show up for your online presence without it taking up ALL your time.
For someone that has a course teaching people how to use social media for business (The Digital Academy of Social Media) and has a social media agency (The Babble Boutique), it probably seems odd for me to tell someone NOT to be on social media. But I’m a fan of using social media to help grow YOUR BUSINESS. NOT to look popular or anything else. And you can’t use social media to grow your business until you have certain things in...
It’s October so it’s a spooky time! Deciding what you want to be for Halloween is hard and deciding what you want to do for your career is even harder!
Maybe you have a full-time job and are working on a side hustle that you’re hoping you can turn into your full-time gig. Or maybe you have a passion for multiple things but aren’t quite sure how to balance them or to become successful in all of them.
If either of these scenarios sounds like you, this post is going to provide you with a clear path of how to balance your passions.
First off, know you don’t have to turn EVERYTHING you love into a business. I LOVE pilates but if I taught pilates I think that would ruin how it relaxes me and helps me escape. So don’t try to make a profit on everything. Really think about what it would mean to turn something you love into a business and decide if it’s worth it!
We always forget how hard it was.
We are so strong and we’ve been through so much that it honestly just makes it easier to forget how hard things were.
But when we’re teaching others how to do what we did...we need to remember that. When we’re telling others about our success we can’t forget all the struggle we’ve been through to get there.
Too many people are painting a fake picture of how easy their success has come. They forget about the struggle they’ve been through or don’t want to mention it.
But people need to hear it because when they’re struggling they don’t see the light at the end of the tunnel. They think that it’s always going to be like this because they only see your highs. Why do people only show their highs? It’s not relatable...at all. But sometimes honestly, we just forget.
I have been coaching musicians and small business owners on their digital media presence for the past few years and I...
There are so many free tools and apps for blogging that can make your life easier!
These are my favorites that I consistently turn to.
They should help you too!
The three tools below help you write better. These include Grammarly, Hemmingway, and Yoast.
You know how when you're typing into Word and it tells you, you spelled something wrong? Well, there's a way to have that happen when you're online as well! There's a free plug-in called Grammarly, that will do this for you online! They have a paid version as well, but I've always used the free version.
There's a free plug-in called Grammarly, that will do this for you online! They have a paid version as well, but I've always used the free version.
Click here to grab the free Grammarly plug-in for Chrome.
If you write a blog or captions for social media posts, this is a great tool to have. You can plug any sentence(s) into it, and it will teach you the best way to say...
Do you want to become an influencer in your niche? If you do then follow these 5 steps!
The first step to becoming an influencer is deciding what you want to be an influencer of! You'll want to pick something you like and know a lot about! Make sure it's something you can create content about and that people are interested in!
Next, you need to decide where you want to be an influencer. Pick the social platform that makes the most sense for you and your niche. If you're great on video, YouTube might be right for you. If you're great at taking photos then Instagram could be your jam!
How often are you going to post? You should base this on the platform you chose! Also, make sure it's something you can keep up with over time. You don't want to start out posting a ton and get burnt out!
There's no reason to do what you can automate! Schedule your posts so you stay consistent! One of my favorite tools...
Do you want more Instagram followers?
Duh, who doesn't right!
Maybe you want more followers just for fun, or maybe you're a business owner that wants to use Instagram to get more clients.
Either way, these tips are sure to help you out!
What's your username? Make sure it's either your name or your company name. Also, be sure to use the same username on every social platform, so you're easy to find!
Do you have a business account on Instagram? You should! Having a business account allows you to see all of your analytics! To have a business account, all you need it a Facebook Page.
You want your profile pic to match your overall account! Make sure it's something eye-catching that makes people want to click it to learn more about you!
Your bio should tell people who you are, what you do, and why they should care. It should also give them a reason to click the link!
Your link in your bio...
Hold up...why do I need a blog? I never asked, "how do I start a blog?"!? I thought you were going to teach us about becoming a SOCIAL MEDIA influencer?!
Relax...I am...take a chill pill sassy pants. I have a point! It doesn't matter if you want to be an influencer on YouTube or Snapchat or Instagram...you still need a home base. Why? Because what happens when the platform you're a celebrity on up and disappears? Myspace? Vine? Ring a bell? What happens when they change their algorithms and you have to PAY to reach YOUR FANS? Wouldn't you rather already have those people on lock? Facebook Pages ring a bell?
Now you can do whatever you want, but when you hit 100k followers on Instagram and your account gets hacked, don't come crying to me!
Before you move on to creating your blog, make sure you take the 5 steps to become a social media influencer:
You can find more detail on these steps...